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FAQ'sā
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How is my territory protected?
Each license agreement defines an exclusive territory, and partners are contractually required to operate only within that area. Territories are intentionally large and typically defined by county, which gives each licensee meaningful room to grow. From a practical standpoint, providers rarely work outside a reasonable driving distance, so there is no incentive to operate outside your territory. Our website and intake systems route families to the correct local operator based on zip code and our internal systems track where every inquiry originates and where it is routed. Read more
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What's a typical day like?
Licensed partners are not tied to a physical office. As long as you can communicate with caregivers and families, you can work from anywhere.
Day-to-day operations usually include: coordinating care, recruiting and marketing. Many partners handle this themselves initially and later hire a manager as volume grows. Read more
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What is the cost?
The one-time licensing fee for a protected territory is $19,000.
There is also a $600 monthly Technology & Advertising fee.
What does the monthly technology and advertising fee cover?
The fee includes websites, secure email, payment processing security, proprietary software, IT support, social media content, and access to training and education platforms. Read more
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Do you offer financing?
Yes! You are welcome to use any method of payment, but we now partner with Affirm for pay-over-time options.
Remember that payment options through Affirm are subject to eligibility, may not be available in all states, and are provided by these lending partners: affirm.com/lenders. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Finance Lenders Law license.
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What's with your name?
When people hear the name Let Mommy Sleep, we receive a chuckle or a comment like "wish you were around when my kids were babies!" And that's the point! We want to bring the joy of new parenthood to everything we do, and make sure our branding demonstrates exactly this. The company was named in 2010 and we recognize that in the past 12 years words around gender and parenting have evolved. And while the name won't change, we are committed to helping ALL parents and partners.
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What do Night Nannies do?
Night nannies support families overnight by feeding, soothing, changing, bathing, and monitoring newborns, while helping parents establish healthy sleep routines.
Are Let Mommy Sleep caregivers postpartum doulas?
Some caregivers hold postpartum doula certifications, while others are registered nurses or newborn care specialists. All are trained to deliver consistent, evidence-based care.
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Where are the current Let Mommy Sleep locations?
Our Current Locations are in these cities Read more
Is Let Mommy Sleep a healthcare business?
Let Mommy Sleep provides non-medical newborn care and postpartum support. While many team members are registered nurses or experienced infant caregivers, services are focused on overnight care, education and support, not medical treatment. Services are Medicaid reimbursable when states allow.
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How long does it take to get started?
Most partners can begin onboarding and training immediately after licensing. Because families are already searching for care, many licensees receive inquiries shortly after launch. Revenue timelines vary based on staffing and local demand, but there is no requirement to build brand awareness from scratch; your corporate team already does that.
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What does Let Mommy Sleep do for the community?
We advocate for sensible postpartum care on a local and federal level. Our team members also volunteer with local organizations. Our 501c3 non-profit, Mission Sleep was in operation from 2013-2024, providing free care to military & first responders whose babies arrive when a parent is deployed, wounded or deceased. ā Local charities and community efforts know they can count on LMS to pitch in for diaper drives, postpartum support and even administering COVID19 vaccines!



We advocate for sensible postpartum care

