Let Mommy Sleep Partners with Cribs for Kids® National Safe Sleep Initiative

updated, March 14, 2026 - Since 2023, Let Mommy Sleep has been a partner of Cribs for Kids® National Safe Sleep Initiative, a national non-profit dedicated to helping every baby sleep safer and reducing infant mortality due to Sudden Unexpected Infant Death (SUID).

Let Mommy Sleep Partners with Cribs for Kids® National Safe Sleep Initiative

About Cribs for Kids

Cribs for Kids National Safe Sleep Initiative provides preventative programming, safe sleep education, and safe infant products to families, healthcare professionals, and community organizations. Since its founding, Cribs for Kids has distributed over 900,000 no-cost cribs to families in need.

Sleep-related deaths result in the loss of thousands of infants every year in the United States. Research indicates the vast majority are accidental and preventable, occurring when babies sleep in unsafe environments. The safest sleep environment for an infant is alone, on their back, in a bare, safety-approved crib — the AAP safe sleep standard that Let Mommy Sleep has required of all caregivers since 2010.

Why This Partnership Matters

Safe sleep is not an optional add-on for a professional newborn care service. It is the baseline. Every Let Mommy Sleep caregiver across every licensed location is required to hold infant safe sleep certification aligned with American Academy of Pediatrics guidelines, not as a recommendation, but as a non-negotiable condition of employment.

The partnership with Cribs for Kids reinforces this standard at the community level. By working with an organization that has national reach and deep credibility in the infant safety space, Let Mommy Sleep can extend safe sleep education beyond the families we serve directly to healthcare providers, community organizations, and the broader postpartum care ecosystem.

The absence of nationally standardized training and credentialing requirements for newborn care providers is one of the issues Let Mommy Sleep founder Denise Iacona Stern addresses in The State of Newborn Care, a workforce policy paper published on SSRN. The paper calls for national standards for safe sleep training, scope of practice, and accountability across the in-home newborn care workforce — standards that Let Mommy Sleep has self-imposed since 2010 while the industry has lacked regulatory requirements to enforce them.

Safe Sleep Standards Across the Let Mommy Sleep Network

All Let Mommy Sleep caregivers — regardless of location, credential type, or years of experience — are required to meet the following standards before working with any family:

•       Infant safe sleep certification aligned with AAP guidelines

•       Evidence-based newborn and postpartum care certification

•       Current CPR and First Aid certification

•       Up-to-date vaccinations including pertussis — non-negotiable given that newborns are not yet fully immunized

•       Background screening

These standards are guided by an Advisory Board of Registered Nurses established in 2016 and are consistent across all 26 Let Mommy Sleep territories nationwide.

For Licensees: What This Means for Your Location

Every Let Mommy Sleep licensed location inherits the Cribs for Kids partnership and the credibility it carries with referral partners, hospitals, and healthcare providers. OB/GYN offices and pediatric practices that already know and trust the Cribs for Kids brand recognize Let Mommy Sleep as operating at the same standard — which accelerates the referral relationships that drive new client bookings.

This is one of the structural advantages of the licensing model that an independent agency cannot replicate quickly. National partnerships like this one take years to build. They transfer to your location from day one.

To learn more about the full training and certification requirements for Let Mommy Sleep caregivers, visit Newborn Care Certified (NAPS). To see what our caregivers do during an overnight shift, read this post .

To learn more about what Let Mommy Sleep stands for and how to bring our mission to your market, visit The Guide.